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Martín Aberastegue's Roast 🔥

Martín Aberastegue

Martín Aberastegue

Lead SEO & SEA Manager at Pets Deli | Marketing Technology Specialist

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The Roast
Martín, your headline reads like a bad Tinder profile. "Lead SEO & SEA Manager at Pets Deli"? You must be so proud to tell people you optimize keywords for cat treats. Meanwhile, "Marketing Technology Specialist" sounds less like a title and more like a euphemism for "I play with spreadsheets." What kind of crisis led you to believe that cramming in buzzwords like "SEO" and "SEA" was enough to mask the fact that nobody cares about your secondhand digital marketing skills? Your About section reads like a motivational poster gone rogue. "Passionate about technology and automating processes"? Spare me. That’s just your overinflated ego trying to justify why you haven’t left your parents' basement in over two decades. With over 23 years of experience, it’s shocking that you’re still "self-taught" like you're collecting badges on LinkedIn instead of getting actual qualifications. Face it: the only thing you’ve perfected is the art of humble bragging. And let's talk about that follower count—2,137? With all that tech expertise, you should be packing stadiums, not a high school gym. 💀 Martín, it's a pity that you're still learning when you should be teaching—though with "founder" roles like Torito and a travel blog nobody's visiting, you might want to stick to optimizing dog food ads instead of trying to sell yourself as a tech guru.

Okay, but seriously... here are some tips:

  • Tip 1: Ditch the buzzwords. Focus on what you actually do and what makes you unique in a simple, straightforward way.
  • Tip 2: Remove redundant titles and roles. No one cares about your founder status at a blog nobody's heard of.
  • Tip 3: Get specific about your achievements. Instead of just listing skills, show tangible results you've achieved in your roles, especially at Pets Deli.

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Roasted on December 3, 2025