LinkedIn post grader
Paste your post, get a brutal 0-100 score with the specific lines to rewrite. Free, no sign-up.
Score any LinkedIn post 0 to 100 and see exactly what to fix. The grader weights the hook, structure, specificity, engagement triggers, and rhythm, then tells you the lines to rewrite. Free, no sign-up.
How to use the post grader
- Paste your full post into the text area (drafts work, published posts work, both work)
- Click grade my post, wait a few seconds
- Read the score and verdict, then fix the lines flagged in "How to push the score up"
- Regrade to confirm the score moved
Most posts go from a 50 to a 75 with one round of edits. The biggest score jumps come from rewriting the hook and adding one specific number.
How the score works
The score is out of 100. We weight five things, in order of how much they actually affect performance on LinkedIn:
| Category | Weight | What we look for |
|---|---|---|
| Hook | 30 | The first 2-3 lines (the part that shows before "see more"). If those don't earn the click, the rest doesn't matter. |
| Structure & flow | 20 | Line breaks, scannability, pacing. Walls of text under-perform. |
| Specificity | 20 | Concrete numbers, names, examples vs. vague claims. |
| Engagement triggers | 15 | Story arc, contrarian take, curiosity, clear CTA. |
| Length & rhythm | 15 | Right length for the content, no filler. |
What the categories mean
Weak (0-49) — generic content, weak hook, no specifics. Will not perform.
Decent (50-69) — okay enough to publish, but the algorithm and your readers will skim. One round of edits usually pushes it to Strong.
Strong (70-84) — the hook works, the post has at least one strong concrete element, and the structure rewards reading. Most well-edited posts end here.
Viral-ready (85+) — has the structural ingredients of posts that perform. No score guarantees virality (timing, audience, topic still matter), but viral-ready posts are the ones that have the chance.
What makes a great LinkedIn post
A hook that earns the click
The first 2 lines are everything. They're what shows on the feed before "see more." If they don't make someone curious, surprised, or invested, the whole post is wasted.
Strong hooks usually do one of these:
- State a counterintuitive fact ("I cut our content output by 60% and traffic doubled.")
- Open mid-story ("It was 11pm. The migration was failing. My CEO called.")
- Ask a sharper question than usual ("Why does every B2B blog look the same?")
- Make a specific promise ("Three things I learned in my first year as a solo founder.")
Weak hooks (which the grader will dock you for):
- "I've been thinking a lot about..." — nobody cares yet
- "Today I want to share..." — performative
- A motivational quote
- A generic question that has no real answer
Specifics, not platitudes
"Hard work pays off" is a quote on a fridge magnet. "I sent 240 cold emails before booking my first client meeting" is a LinkedIn post. The grader will dock you hard for vague, motivational, generic claims and reward concrete numbers, names, and outcomes.
Structure that rewards scanning
People skim. Use:
- Single-sentence paragraphs for the hook and CTA
- Line breaks every 1-3 sentences to keep visual rhythm
- Bullet symbols (•, →, ★) when you have 3+ parallel items
- Short sentences mixed with longer ones for pacing
Walls of text get scrolled past, regardless of how good the writing is.
A clear closing
The best posts end with one specific thing: a question that invites a real answer, a strong opinion, a CTA, or a punchy final line. Not "What do you think?" — that's the LinkedIn equivalent of "thoughts?"
How to push your score up: the 3 most common fixes
1. Rewrite the first 2 lines
If your post scored under 70, your hook is almost certainly the reason. Read the first 2 lines back. Would a stranger on the feed click "see more" based on those alone?
If not, try one of these moves:
- Lead with the most surprising line in the post
- Cut the windup ("So I was thinking..." → delete)
- Open mid-action ("Yesterday at 3am...")
- Replace a generic question with a specific number
2. Add one concrete number or name
Find one place in your post where you said something general ("a lot of users", "a big improvement", "many companies") and replace it with a specific number, percentage, or name. One concrete fact lifts the whole post.
3. Break up walls of text
Read your post in LinkedIn's preview. If any paragraph is more than 3 lines on mobile, break it. Use line breaks generously. Make the post scannable in 5 seconds.
When to grade your post
Before you publish
The clearest use case. Paste your draft, read the feedback, fix the flagged lines, regrade, ship.
After it underperforms
If a post got fewer impressions or comments than you expected, paste it into the grader. Often the score lands at 55-65 and the feedback names the exact issue. Use the lessons for the next post.
Before reposting an old one
LinkedIn rewards reposting strong content with edits. Grade your old top performers, fix the weak parts, and republish.
Limits
- The grader is opinionated. It rewards what works on LinkedIn specifically, not what makes great writing in general. Long-form essays will under-score because LinkedIn favors scannable content.
- The grader can't predict timing, audience, or topic relevance. A 90-score post about something nobody wants to read still won't perform. Use the grader for craft, not market research.
- The grader is honest. If you keep getting low scores, that's signal, not bias.
Related tools
- LinkedIn Hook Generator — Generate scroll-stopping opening lines if your hook score is dragging you down
- LinkedIn Post Beautifier — Format your post with proper line breaks and unicode bullets
- LinkedIn Profile Roaster — The Roaster scores your whole profile. The Grader scores a single post.
- LinkedIn Profile Course — Optimize the profile your posts are linking back to
Frequently Asked Questions
Everything you need to know about the post grader
Yes, completely free with no sign-up. Grade as many drafts as you want, regenerate after edits, and ship the version you're proud of.
The score is out of 100. We weight the hook (30 points, since it decides whether anyone reads past the first line), structure and flow (20), specificity (20), engagement triggers (15), and length and rhythm (15). Generic posts land 30 to 50, decent posts 50 to 70, strong posts 70 to 85, viral-ready posts 85+.
It means the post has the structural ingredients of posts that perform: a strong hook, specific examples, a clear story or take, and a closing that earns engagement. It does not guarantee virality, since timing, audience, and topic matter too. But viral-ready posts are the ones that have a chance.
Yes, that's the whole point. Paste your draft, read the feedback, fix the lines it flags, regrade. Two iterations is usually enough to push a post from a 60 to a 80.
No. Posts are sent to the AI for grading and not stored on our side. We only log anonymous metadata (post length and result) so we can improve the tool.
The Roaster scores your whole profile (headline, About, experience). The Post Grader scores a single post draft. Use the Roaster before you start posting, the Grader before you hit publish.
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