Create a professional About section that showcases your experience
Your LinkedIn summary (the About section) is your chance to tell your professional story in your own words. Unlike the rest of your profile, which is structured around job titles and dates, the summary lets you explain what you actually do, why it matters, and what kind of opportunities you are looking for. This tool generates two tailored versions based on your experience so you can pick the one that fits your voice.
Your summary is prime real estate on your profile. It is one of the first things recruiters, potential clients, and connections read. LinkedIn gives you up to 2,600 characters, and the first 300 characters show before the "see more" fold. That opening needs to hook people immediately.
A strong summary:
Profiles with a well-written summary receive significantly more profile views and connection requests than those left blank or filled with generic copy.
People scan, they do not read. Use:
Bad: "I help companies grow"
Good: "I help B2B SaaS companies reduce churn by 20-40% through customer success programs"
The more specific you are, the more credible you sound and the easier it is for the right people to find you.
Think about what someone would search to find you:
Answer their question: "What is in it for me if I connect with this person?"
Focus on what you studied, relevant internships or projects, and the kind of role you are targeting. You do not need ten years of results to write a compelling summary.
Example opening: "Recent marketing graduate from NYU with hands-on experience running paid social campaigns during two internships. I managed a $15K monthly ad budget at a D2C skincare brand and helped increase ROAS by 35%. Looking for a performance marketing role where I can keep learning and delivering results."
You have enough experience to show a track record. Highlight your area of specialization and your biggest wins.
Example opening: "Product manager with 7 years of experience building enterprise SaaS tools for the logistics industry. At my current company, I led the launch of a route optimization feature that reduced delivery costs by 22% for our top 50 accounts."
At this level, your summary should focus on leadership scope, strategic impact, and vision. Avoid listing every skill. Focus on the big picture.
Example opening: "COO at a 400-person fintech company, where I oversee operations, engineering, and customer success. Over the past three years, I have helped scale the company from $12M to $45M ARR while maintaining a Net Promoter Score above 70."
The summary is the most important section for career changers because the rest of your profile will show experience in a different field. Use it to connect the dots.
Example opening: "After 8 years as a high school teacher, I transitioned into instructional design for corporate L&D teams. My classroom experience taught me how to break down complex topics, keep learners engaged, and measure outcomes. I now apply those same skills to build onboarding programs for tech companies."
LinkedIn search works similarly to a search engine. Including the right keywords helps recruiters and potential clients find your profile. Here is how to approach it:
A practical approach: search for 5-10 job postings you would want and note the terms that appear repeatedly. Work those into your summary.
The recommendation: Use first person. It is more approachable, easier to write, and performs better for most professionals. The only exception is if you are a public figure or C-suite executive with a profile that doubles as a press bio. Even then, first person usually works better on LinkedIn specifically because the platform is built around personal connections.
Once your summary is ready, keep optimizing the rest of your LinkedIn profile:
Everything you need to know about writing your LinkedIn summary
The LinkedIn summary is the "About" section on your profile. It allows up to 2,600 characters to tell your professional story. It's one of the first things recruiters and potential connections read, and it's fully searchable β meaning the right keywords here help you appear in LinkedIn search results.
The ideal length is 1,500-2,000 characters (about 200-300 words). Too short and you miss keyword opportunities; too long and people stop reading. Our tool generates two versions: a concise one for quick impact and a detailed one for maximum depth. Choose based on your industry and goals.
First person ("I") is strongly recommended. It feels more personal, authentic, and approachable. Third person ("John is a marketing expert...") can come across as distant and overly formal. LinkedIn is a networking platform β write as if you're introducing yourself in a professional conversation.
Include the job titles you're targeting, your core skills, industry-specific terms, tools and technologies you use, and certifications you hold. Think about what someone would type into LinkedIn search to find a professional like you. Our generator naturally weaves these keywords into compelling narratives.
Update your summary whenever you change roles, earn significant achievements, or shift your career direction. A good practice is to review it every 3-6 months. If you're actively job searching or targeting new clients, update it to reflect your current goals and the audience you want to attract.
Absolutely. The generated summaries are designed as strong starting points. We encourage you to personalize them with specific stories, project names, client results, and details that make you unique. The best LinkedIn summaries combine proven structure with your authentic voice and real experiences.
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