What Business content looks like on LinkedIn
Business on LinkedIn covers a wide range: practitioners breaking down their workflows, leaders sharing what's actually working, hiring managers explaining what they look for, and people in adjacent roles weighing in with cross-functional perspective. The creators below are the ones MyFeedIn users have decided are worth keeping in a dedicated Business feed.
That signal matters more than the usual vanity metrics. Follower count rewards consistency and longevity, not necessarily quality. Engagement rewards bait. But adding a creator to a custom feed is a deliberate act, you're saying "I want to see this person's posts surfaced to me, ahead of LinkedIn's defaults." That's a hard test to pass.
How we rank these Business creators
The ranking is straightforward: each time a MyFeedIn user adds a creator to a custom feed tagged with #business (or a related hashtag), that creator's count goes up. The list reorders daily.
We don't apply hand-curation, sponsored placement, or category-balancing. We don't normalize for follower count. The order is exactly what our user data says, surfaced to you.
What to look for in a Business creator
Not every popular Business creator is worth following for everyone. Strong picks usually share a few traits worth scanning the list for:
- They post consistently about Business, not occasionally. The whole point of a custom feed is concentration.
- They use specifics, not abstractions. Concrete numbers, named clients, real teardowns beat motivational platitudes every time.
- They engage in their own comments. A creator who treats LinkedIn as a one-way broadcast gives you 10% of the value of one who actually responds.
- They have a point of view, not just summaries. Anyone can aggregate news. The creators worth following take positions you can disagree with.
- They're current. A creator who built a following five years ago and hasn't posted in six months is dead weight in your feed.
How to use this list
Pick 5-10 creators that look most relevant to your specific corner of Business, install the MyFeedIn extension, and add them to a custom feed. Within a week, you'll know which ones are pulling their weight and which ones to swap out. Custom feeds are easy to refine, treat them as living lists, not set-and-forget directories.
For broader coverage, browse the related topics below or jump to the country-specific lists from the main hub.